Archives for November 2009

Build a Money Making Opt In Subscriber List with One Simple Idea

 One of the most pressing questions from authors,
speakers, coaches and consultants using the Internet to market their products
and services is, “How do I build a responsive opt-in subscriber list?”

A very simple way is with a Sig File (signature file).
A Sig File is a tagline or short block of text at the end of an e-mail message,
article or blog posting.

The Sig File can identify the sender and/or provide
additional information such as the company name, list of services, and contact

However, the most effective use of a Sig File is to
have a call to action for an ethical bribe.

An ethical bribe is exactly what is sounds like. You
are offering visitors to your website, blog or landing page something FREE in
exchange for them giving you their name and email address.

[Read more…]

What I want to do is simply share the truth about Internet Marketing

What if you could develop money making information
products even if you have never done so before; build a highly responsive
subscriber list; have access to a list of over 100 article directories that have
page ranks as high as 5, 6 and 7; learn how to make sales stick and reduce
refunds; and clearly define your market so you’re not wasting time, money and
effort in reaching those people you know you are meant to impact with your information?
What if this is just scratching the surface of what you would have access to?

[Read more…]

Internet marketing VIP Club media release

Something that is often overlooked for many entrepreneurs is the power of media releases. In my VIP Club program, media releases are just one of the valuable marketing tools you will learn. And… you will find out where you can post them at no cost.


Read below to see just one example of a media release we are using to promote the program. There are still some memberships available. Registration link located in the media release.



Kathleen Gage
introduces her new Street Smarts Marketing™
Membership Program: A
Step-By-Step, 52-Week Training Program For Starting And Running A
Successful  Six Figure a Year Online


truth is, there are lots of spiritually aware people who have amazing
information that can and WILL change the lives of their clients and customers
in a very positive way. Yet, they have no idea how to package, market and sell
their information.

[Read more…]

Give me your internet marketing services for free!

evening, I had the good fortune of having dinner with my sister who is visiting
from California. Over sushi we talked about how grateful we each are for our
businesses. Lorraine is a fine artist who has built a very successful business over
a number of years.


told Lorraine I feel so blessed to make a great living by way of the Internet;
yet there is a downside that is not often talked about; people who want
“just a minute of your time” but “I have no money to pay


Lorraine goes through the same thing with people who simply want a bit of
design advice. It’s amazing that although we are in two completely different
industries, there is a common thread.

[Read more…]

Internet marketing – would you give up a cup of coffee to learn how?

to a recent survey I conducted, the top 3 challenges for those attempting to
make money online are:



to gain the knowledge

who to trust


ago, I had the same struggle. From one month to the next I wondered if I would
be able to pay my bills.


this is not the case today. Over the years I have invested thousands upon
thousands of dollars in information products, mentors, training material and
more. The investment of time and money has paid off.


from a place of wondering if I would ever learn how to make money online, I now
generate a very good living month in and month out on the Internet. A living
that is sustainable and repeatable.

[Read more…]

Internet Marketing – 3 Simple ways to skyrocket your online visibility

Those who are making a living by way of the Internet are always on the lookout for ways to increase their visibility. The more visibility one has that builds market recognition, the more likely an expert’s credibility will increase.

Gaining visibility is actually quite simple, but not always easy. The difficult part comes when you don’t know who your market is and you seem to be spinning your wheels trying to gain visibility in front of the right potential buyers.

Before implementing any of the following marketing ideas, you absolutely must know who your market is. If you haven’t clearly defined who wants to do business with you, who wants your products and services and who is willing to pay for them, you are on an uphill climb. Etch in your mind the part about “people wanting to pay”. Many experts miss this one key element to building a successful online business.

On the other hand, when you have clearly defined your market and have prospects who are willing to spend money, the process for marketing becomes much easier and much more effective; both in time and money invested.

Once you have defined your market, you can use the following three strategies to increase visibility.

[Read more…]

Internet marketing – Facebook changes the rules

Just when you think you have it all figured out with Facebook, they change the rules. Such is the case with contests.

Recently, I ran a contest for a Fan Page to increase our fan numbers. We hit the target in that within a very short period of time our numbers increased substantially.

Basically, we were giving away books from several authors to 20 different people whom we were going to select randomly. People got pretty excited about this and joined by the hundreds.

We did our random selection, announced the winners, sent out the books to those who responded to our request for their mailing address and all was good in the world. That is until my own Social Marketing VA send me an email to let me know we could not longer do this.

Aggggghhhhhh. It was working so well. Definitely one of those things we can be tempted to pulll our hair out over.

So what is happening with FB and contests? Facebook expert, Mari Smith tells all. Click here to read what she has to say.

What has your experience with Facebook been? Your comments are welcome.

Internet marketing – build it and they will come…naught!

Earlier today I overheard a conversation between two women talking about
the fact the husband of one of the women is closing his business.  The conversation went something like this:

“Bob is going to have to close his business. This has been such a tough
year,” said woman A.

“Didn’t you tell me many times that Bob didn’t do any marketing?” asked
woman B.

“Yes. He is of the belief that if you build it they will come,”
responded woman A.

“By now he should know that isn’t true,” woman B retorted.

This got me to thinking about how many businesses actually are more
responsible for their financial troubles than they care to admit. How many
people automatically assume that because they didn’t get as many sales as they
wanted (or needed), it was because of a downturn economy?

Why is it that some entrepreneurs actually grew in 2009 rather than
struggled? Could it be they did things differently than others?

Years ago, when I was in broadcast media we would repeatedly hear from
business owners their lack of funds and budgets to advertise. Yet, when they
began to struggle and were getting ready to close their doors they would have a
huge closeout sale that would attract hungry buyers. A closeout sale they did a
great deal of advertising for.

Inevitably they would say, “Wow! If my business would have done this
well before, I wouldn’t be closing my doors.”

Wow! If you would have been marketing all along, you may never have
needed to have a closeout sale.

I see this all the time with businesses trying to grow online. The
misguided belief is all one needs to do is put up a website, blog, develop some
product, write a book or whatever and the rest will take care of itself.

Not so! You have to market, you have to promote, and you have to sell.
It’s that simple.

Before you can do any of this you need to know who you are even
marketing and selling to. Yet another mistake countless people make; not
identifying their market. People

They start marketing before they even know who they are marketing to.
Many entrepreneurs have no idea if the people they are targeting are even
interested in what they are offering.

The fact is, there are seven primary steps one needs to take to build a
sustainable business using the Internet. Identifying your market is just one of
the seven steps.

Want to know more about identifying a profitable market and the other
six steps? If you said yes, join me for a FREE teleseminar on Thursday,
November 19th at 3 p.m. PST called, How to Build a Sustainable Six
Figure a Year Online Business, to find out.

Go to
to register right away

Kathleen Gage’s Street Smarts Marketing Monday Updates

Lots going on in the coming days and weeks

November 19th
3 – 4 p.m. PST

Build a
Sustainable Six Figure a Year Online Business

public speakers, coaches and consulants – how would things be if you could have
a sustainable and successful six figure (plus) business.

out how from someone who has done it year after year.


which we believe … is!
out how powerful your thoughts are and why most people just don't get what they

DavidHead100x100-75 NAMS3 in
Atlanta, Georgia from January 29th to February 1st.

some of the world's leading Internet Marketers for an incredible learning

At the end of January, myself and over a dozen other top-notch experts
including Willie Crawford, Jimmy D. Brown, Lynn Terry, David Preston, Jeff
Herring, Kevin Riley, Denise Wakeman Nichole Dean and more
will converge in one
place where you can learn some of the best information on blogging, social
networking and social marketing, building a sustainable business, finding the
perfect business, building membership sites that bring in six figures,
developing money making products and a whole lot more. NAMS3 is the place to be
for an extremely high quality learning experience.

Unlike other live events that are nothing more than a giant pitch-fest, NAMS3
is a 3 day workshop with no pitching and the perfect environment to learn real,
actionable and immediately useable content.

You can choose from three levels of learning; beginner, intermediate and advanced.

When you register, use this code (100NAMS3) to save $100. Right now you can
reserve your spot for only $297 (regular $397, but with the code you save
$100). You will NOT find this kind of learning opportunity for this price

Be sure to use this code (100NAMS3) when registering to save $100. I will be
presenting several times throughout the weekend and in my closing presentation
you will learn how to build a six figure a year business.

All of the experts have successful businesses and we want to share with you how
we did this. This is the real deal, from real experts. We do what we say, we
don’t just talk about it.

Click here to register.

Discover the secrets of top sales producers
and use them to immediately

and significantly increase your sales results Featuring John Chapin

John Chapin Attention:
Those is traditional sales positions

Struggling to make things works with all that has
happened in the last few years with the economy?

John has been a #1 top producer in some of the most traditional environments.
Find out how he made it to the top and so can you.

Dec. 1
– free teleseminar – # 1 sales rep in 3 industries tells you how to get to the
top. Click here to register.

Finding Your Purpose
My friend, Joe Nunziata has a new book,
Finding Your Purpose
and he is giving it away to help you connect.

That’s right…no cost to you.

Click here to get your copy. 
Now is the perfect time to make
positive changes in your
life. Do not sit back and hope for something good to happen.
Get the information and inspiration you need to make those positive
changes right now.

Have a week filled with miracles, blessings and abundance.


Those who can’t….teach. Is that the dumbest thing you have ever heard?

who can't … teach! Is that the dumbest line you have ever heard? Truth be told,
why would anyone want to learn how to build a business from someone who can't or


about it. If you are going to learn how to do something, say Internet
Marketing, why in the world would you even consider learning from someone who
doesn’t have a proven track record?


yet, the mantra, “Those who can’t….teach” is repeated over and over and over.


you have ever been tempted to say that…stop!


the years I have learned how to build a very successful online business from
some of the best mentors in the industry. All of whom are extremely successful
and not only can do it, they are doing it.


I may
not be the smartest person in the world, but I am smart enough to know that if
I want to learn something, especially to do with my business, I want to learn from
those who have a proven track record. I want to know I am getting great
information from experts who are the real deal.


is why I have been able to build a very successful, and sustainable, online
business. If you are struggling to build your business, or you want to take
your business to the next level, I would love to share some of the most
important insights you need to know to build your business.


are three primary areas people struggle.

  •  Knowledge
  •  Focus

  •  Knowing
    who to trust and learn from

know what it’s like to want great information, have a laser beam approach and
find experts who have a stellar reputation and track record, but not know how
to get these things. I also know what it’s like to hit the target and find the
resources I needed.


I overcame these obstacles, I was able to grow my business that affords me an
amazing lifestyle. What would your life be like if you could do the same?


not talking some pie-in-the-sky, get rich quick kind of business. I’m talking a
real business that affords you real revenue on an ongoing basis.


November 19th at 3 p.m. PST, I am offering a FREE teleseminar
called, How to Build a Sustainable Six Figure a Year Business. Click here to
register. This session will be recorded but you must be registered to get the recording.