Archives for December 2014

Defining Success

What is success? Success in the truest sense is a very personal thing. It’s not uncommon to fall into the trap of letting others tell us what we must do to be successful or deciding for others what success should mean to them.

Parents do this as do spouses. Friends do this as do bosses. Neighbors do this as do clergy.

In the early 90’s I worked for a very large corporation with offices around the globe. I really enjoyed my job in the marketing department. I was able to interact with co-workers and clients, vendors and potential vendors. All was good in my world. That is until I decided to let someone else define my ideal for success.

My current boss went to great pains to convince me I needed to learn programming if I wanted to succeed. Although I didn’t feel a calling for this my boss encouraged me to register for night classes. Against my better judgment I did.

It didn’t take but a few minutes into the first class for me to know this was not for me. Despite the nagging feeling in my gut I talked myself into staying.

I struggled through the classes cringing at the thought of doing this for the rest of my life.

After a few more months of rolling up my sleeves, buckling down and being miserable I decided to admit the truth. Getting a degree in program was not my definition of success.

Not that programming is a bad thing. There are plenty of people who love it and are great at what they do. I'm not one of them.

Needless to say my boss was disappointed. I’m convinced this put a wedge between us.

If I would have had the courage to say no from the beginning things would likely have turned out different.

How often do we find ourselves doing something because someone else thinks we should or we are afraid to hurt their feelings at the expense of chipping away at our truth?

As previously mentioned, success is a very personal thing. Only you can know for you what it means.

Another common trap is to base our definition of success on what someone else is doing. There’s nothing wrong with admiring the success of another, but admiration does not necessarily equate to needing to do the same thing.

So how do you define success? What would your life be like if you had true success? What would the evidence be? What would be different than what you are currently experiencing?

Many people equate success with outward evidence. Most would agree there is much more to it than externals. Not that there is anything wrong with material success, but there are other areas to consider.

What about health, emotions, spiritual awareness, relationships and contribution? The fact is, the more you can get a sense of what success means in all areas of your life the more likely it is you will achieve what you desire.

Yet, our definition of success and the experience of what we defined may not at all match what we thought it would be. Moreover, (and this is where it can get very tricky) our vision of success may not be what is meant for us.

In the coming year, you will have plenty of opportunity to explore areas that will fulfill you. Are you willing to honor this? Only you know for sure.

Is Your Business Destined to Succeed or Fail in 2015?

Will your business succeed or fail in 2015? A business does not succeed or fail without indicators that either is going to happen.

Success is a result of consistent efforts to grow your business, lay a foundation, and gain visibility for your products and services, as well as generating leads and doing what you can to convert the leads to sales.

3 Steps to More Business

  • Consistently position your expertise in front of your market. You can do this with article marketing, blogging, interviews, joint venture partnerships, networking meetings, speaking at conferences and being featured on telesummits and hangouts.
  • Keep in touch with your current client base. Much of this can be automated, but don’t fail to utilize tried and true methods, such as phone calls.
  • Follow up on leads. This is huge. It’s amazing how many people gather business cards and never do a thing with them. Something as simple as picking up the phone, as a follow up to getting a business card, can do wonders.

3 Steps to Assuring Failure

Failure, on the other hand, is the result of either not taking necessary steps on a consistent basis or doing things that are underhanded, not productive or downright slimy.

It never ceases to amaze me when someone is headed for disaster and then when their business collapses they act surprised. There are often very good indicators someone is headed for trouble.

  • BSOS – By now, virtually everyone is familiar with BSOS – bright shiny object syndrome. This is what is causing major distractions for so many budding entrepreneurs. Avoid getting sucked up by every new offer that comes along. If you have programs you’ve purchased, books that are waiting to be read, or files in the “to be done” area of your computer, take time to complete these before jumping into something else that “you just have to have” that will further clog your mind with the “shoot, someday I’ll get around to that” conversation.
  • Not fulfilling agreements – This is a huge problem for some people. It goes something like this… You invest in ongoing services, agree to make payments and then stop payments simply because you changed your mind. In most cases, you will have signed a contract for the services. To stop payments is actually a breach of contract. This could be grounds for your account to be sent to collections. Bottom line, bad juju.
  • Hanging out with the wrong people. Jim Rohn said: “You are the average of the five people you spend the most time with.” It took me a long time to fully understand this, but when I joined high-end mastermind groups with high-achieving entrepreneurs, I completely understood what this meant. The fact is, successful people think differently from those who are destined to fail. Who are you hanging out with? If you’re the big fish in a little pond, it may be time to change the pond.

The bottom line is this; you are responsible for your bottom line. The choices you make on a daily basis say more about where you are headed that just about anything else. What choices are you making moving into the coming year?

What do you do to assure your success and avoid failure? Comments welcomed and encouraged.

Feel free to share this with your social network connections and friends by clicking any one of the buttons below.

I’ll share mine if you share yours… Goals

It's that time of year again… resolution time. Lots of people set resolutions only to quit before they give themselves the opportunity to achieve their goals.

Something that assures greater success with any goal is to make a public proclamation. That's right…let others know what you're up to.

It's likely you've heard you should never tell anyone what you want to achieve. How crazy is that? After all, when you let others know what you're striving for they may actually be instrumental in helping you achieve your outcome.

Is there ever a time to not share your plans? Absolutely. There's no point in sharing with those who will ridicule your goals. But what's amazing is this; the more you believe in yourself and what you want to achieve the more you will find encouragement and support rather than criticism.

So what are your goals for the coming year? Want to know what mine are? Watch this video and then post yours in the comment box below.

Why not share this post with others? I'd sure appreciate it.

 

Are you accountable enough?

Is this what happens when you sit down at your computer to get started working on your business? I’ll read just these last two emails. One hour spent reading friends posts on social media. Send a private message to someone asking you a quick question. You know you really should change your email signature. Is it time for a new header on your site? Maybe you need a different color background for your Twitter profile page. All these things are legitimate tasks that might need to get done, but will they move your business forward?

If you let the voices in your head take over, you will have been busy all day, but not necessarily completed any projects to increase profits or success in your business. Distractions are everywhere, but you must be accountable to yourself or to a coach or accountability partner to stay on track if you want your business to be a success.

DebbieOGradyDebbie O’Grady, known as the Queen of Accountability is launching her book, The Accountability Edge, she and other contributors (ME) discuss how staying focused and accountable pays off. Yes, you read that correctly, I am a contributor in this book.

Below is a short excerpt from her book:

“Whenever I hear or read about a person or company that became an overnight success, I always read further to find out how long it actually took to become that “overnight success.” I know its not reality that someone opens their business on a Monday and is making a 6 or 7 figure income by Friday (or even a month from Friday) – my definition of “overnight success.

When I find out it took two to three years, Im still very impressed (actually anything less than five years is impressive to me) and I want to know what exactly was done to gain that success. The questions I want answers to are ones like – How did they know to do what they did? Who helped them along the way? Where did they find the information that helped them to succeed?

 I know they didnt become successful by doing things alone. More than likely, they each had a lot of help along the way, through training, coaching, and mentoring. I want to hear about those experiences and the lessons they learned on their journey to success. The itch for these answers compelled me to select fifteen successful entrepreneurs and ask them to share their experiences, insights, and tips. That is the information I want to share with you, in this book.

As I asked questions of each of these entrepreneurs about how they got where they currently are in their business, I heard more and more tell me about the “edge” accountability had given them in accomplishing their goals and attaining their successes. The Accountability Edge story each shared was a little bit different and unique for each individual. Each chapter of this book contains the experiences and lessons learned from one of the fifteen entrepreneurs, plus me, centered on the topic of Accountability. You’ll see, as you read, that each chapter author has a different view of the meaning of accountability as they tell how that Accountability Edge helped them in their success.”

accountabilityThe Accountability Edge can help you find success too!

In her book you will discover:

  • How best to set business goals
  • The power of an accountability partner or group to keep you on track and growing
  • Effective and practical techniques to accomplish your goals so you can accelerate your business progress and income
  • Pros and cons of having a business coach
  • And, most importantly, how to use the concepts of accountability to make more money!

Debbie and several contributing authors are offering seven free bonuses. You don’t want to miss out on this.

I encourage you to invest in yourself and your success today. Purchase The Accountability Edge right now today – December 16th so you can take advantage of the awesome launch day bonuses.  Click here to access details.

 

Sales – You’ve got it bass ackward

“I’ll invest in sales training as soon as I make the money to do so.”

I can’t even begin to count the number of times someone has said this, all the while struggling to make sales. For some reason, she believes that she is going to figure out what the problem is with sales results, when she has been dealing with the problem for a long time.

Chances are the problem is not knowing how to have a sales conversation.

When sales are slow, people generally use a few standard reasons:

  1. Slow economy
  2. This is a tough industry
  3. People are tight with their money right now.
  4. People don’t buy this time of year.
  5. The price is too high so I need to discount “the thing.”

Often, what someone thinks is a reason is really an excuse. An excuse to hold on to her story and not do what needs to be done to change the way she does sales.

The reality is this: the right kind of training and/or mentorship can solve the lackluster sales dilemma many entrepreneurs deal with in their businesses. Yet, many entrepreneurs hold on to the belief that they will invest after they close some deals.

Did they ever consider that, until they are willing to do things differently (like get trained), they might not close the business they want?

This is especially true in service-based industries, where you are asking potential clients to invest in your services. On the one hand, you are asking for someone to invest in your services and yet on the other hand, you are not willing to invest in your own development.

There’s an inherent flaw with this way of doing business. How can you expect someone to invest in what you have to offer if you won’t do the same? Energetically, there’s a major disconnect.

Another reason sales might be slow is when you don't focus your prospecting efforts where you have the highest concentration of potential business.

Recently, I was talking with a young man, who is very well known in his local market. So much in fact, his name comes up in a very positive fashion in many conversations.

He and I were talking about what he could do to build his business. I said, “Tap into your local market.”

He was convinced he needed to do a bunch of fancy-dancy online stuff to be considered a successful marketer in his business.

“My gosh, no! You have a large group of people locally who know, like and trust you. That’s 90% of the sales conversion process.”

To say he was relieved when he realized he could tap right into his own backyard is an understatement.

I see this quite often. Rather than mining the gold that is within arm’s reach, you think you have to chase after leads elsewhere.

The process of selling is just that—a process. A huge part of the process is determining where you have the greatest likelihood to reach the portion of your market that is interested in what you have.

From there, it’s a matter of having conversations with those people who would truly benefit from your products and services. This is where selling with integrity resides.

Integrity-selling is knowing when to say no to a prospect and when to persuade someone to make a choice that will literally change their life.

It’s also knowing how to handle objections that are fear-based and those that are fact-based. There’s a major distinction between the two and knowing the distinction will put you light years ahead of most people who attempt to sell.

The most important thing to keep in mind with the sales process is this; no matter what your business, you are in the business of selling. And selling is simply giving someone the opportunity to make the best choice for what they say they want.

Ready to learn how to sell your services for what you know they are worth? Want to learn how to have a productive sales conversation? Then your ready for Speak, Sell, Profit Mastermind Retreat.

Click here to learn more or go to http://powerupforprofits.com/retreat.pdf

60 experts join together for your success

If you could improve one part of your business where would you focus your attention?

Increasing revenue? Driving traffic? Creating profitable products? Creating systems? Developing community? Becoming massively visible?

Chances are, you’d pick all of these. It’s not easy to choose one over the other because all are essential to building a strong business. Click here to gain access to information to help you become successful in dozens of ways.

cybermonday1

Even though we may know what we need to do we don’t always know how. Many people flounder when it comes to doing what needs to be done. They try one thing, then another, then another only to find they are spreading themselves way too thin or they found they were chasing after that next bright shiny object.

I don’t know of one single person who is exempt from BSOS – Bright Shiny Object Syndrome. Yet, those who are succeeding have learned how to manage BSOS.

They have to. They know being able to say yes to what they need and no to what is a “nice to have” or “nice to check out” is the difference between lukewarm success and wild success. Click here to move toward wild success.

How does one know what is the best use of their time? First, decide to be disciplined. Second, develop a plan and stick with it. Three, put time aside for research and development. Fourth, be willing to invest a percentage of time to study but know when to stop.

And finally, when great opportunities are presented to you, be willing to take full advantage of them.

Here's your opportunity to learn from the best in the world at what they do. We've joined forces to bring you an incredible opportunity to access tools for business success.

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