As long as we have a pulse, we CAN make a difference

With all that is going on in the world, many people throw up their hands saying, “This is terrible. Somebody needs to do something.” The fact is, we are each that somebody. It is what happens on a day to day basis that can leave us frustrated, broken and hopeless. Or.... On the other hand, the occurrences that are happening on a ...
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10 Simple Ways to Get Your Book Done

You’ve been thinking of writing a book for years. You’ve heard writing a book is a must-do for experts; especially in crowded markets. Yet, every attempt to write, let alone get a book done, has ended up in writer’s block and frustration. Each time you sit down to write, staring at a blank screen or piece of paper, but can’t seem ...
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Virtual Book Tours – Insider Secrets to Making Them Work

Book tours have been around for a long, long time. Before the days of virtual book tours, when tours were publisher-sponsored, covering several cities, book tours were very cost prohibitive. Fast forward to today. Nowadays, most authors are responsible for their own book tours. This means they have to plan, pay for and promote their own tours.  Thus the reason very ...
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Ethical bribes create trust, “value first” and leads

If you’re like most experts, you’re looking for ways to reach more of your market in order to build trust, create value and ultimately do business. One of the best ways to do this is to give potential customers and clients a “taste” of what you do by way of samples. Someone who perfected this model is Debbie Fields. As the ...
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The quickest route to manifesting your book to #1 on Amazon

I consider myself to be very grounded in logic. As well, I understand the principles and energy around the law of attraction. As such, on Facebook I belong to business groups, spiritual groups, groups that talk about manifesting and health and well-being groups. Often, in the spiritual groups there are discussions about how to manifest one’s dreams. This is a topic ...
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Authors… are you invisible to your readers?

I’ve been consulting with authors for many years now. The one question that always comes up is this, “Why am I not selling more books?” Without fail, it’s usually because the author is doing little, even nothing, to promote their books. Sure, they may tell family and friends, post an announcement on Facebook and Twitter, but beyond that, they have no ...
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Turn Your Book into a Powerhouse List Builder

Writers like to write. That’s a given. When you’re an engaging writer you do tend to build a following. One of the main reasons to have a loyal fan base is to generate a sustainable revenue stream.  The more of a following you have, the more likely it is every book you put to market will make money. However, building a ...
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Someday I’ll… get around to writing that book

How often have you said, “Today’s the day!” regarding something you are committed to changing. Yet, by day’s end you either didn’t do what you said you would do or you did something that directly sabotaged your success? This often happens with experts who swear up and down they are going to write a book. As with anything, whatever you want ...
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Benefits of Using CreateSpace for Self-Published Authors

When I wrote my first book nearly 15 years ago, being a self-published author carried a stigma. For some reason, you were not considered a “real” author if you went the self-publishing route. Fast forward to today and it’s a completely different reality.  Authors have a plethora of choices in how to take their work to market. Add to the mix eBooks ...
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3 Phases of a Successful “Get Your Book to #1 on Amazon” Book Launch

Considered the Holy Grail of online book stores, Amazon is definitely a force to be reckoned with. Most authors dream of watching their book hit #1 on Amazon, but many are not quite sure what they need to do to make this happen. Some leave it to chance. Others mistakenly think sending a message or two to their subscribers along with ...
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21 Ways to Promote Your Book with One Blog Post

You’ve got the book. You’ve got the digital product. You’ve got the virtual training. Now what? Simple. Now you have to promote it. With all that’s available online, you have a wealth of possibility at your fingertips. One of the most effective methods for spreading the word, establishing credibility and positioning your message is through blogging. But it takes more than just posting ...
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Why are some people so opposed to playing big?

Like many people, I belong to a wide range of social media groups. They run the gamut from business, spiritual, running, health, animal well being, and book clubs. More times than not, there is great information being shared by members. Discussions can be lively and often, push buttons. Recently, in one spiritual group there was a discussion on why some people feel ...
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Authors…Use Visibility to Generate Revenues

Are you a nonfiction author who uses your writing to fuel revenues? Do you want to use books to generate interest in your other services and products such as information products, consulting, coaching and/or speaking? Whether you’re a seasoned author, or first time author, books are a great way to build a loyal following, drive traffic to your various offerings and ...
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Are you willing to risk big to build your business?

We hire coaches and mentors for a reason; to stretch us, take us where we have yet to go and remind us of the little things that add up to big outcomes. Personally, I hire experts to push me and encourage me to take risks (and big ones at that). What I fail to understand is when someone hires a coach ...
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30 Day Challenges…They DO Work!

When I initially agreed to do a 30 Day Blog Challenge, I had no idea how beneficial it would be. Eleven days into the experience, I’m finding it has given me a new level of discipline and focus that has far reaching benefits. It was during a private mastermind meeting with my clients that I first agreed to the Challenge. I ...
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3 Steps to Get the Most Out of Your Book on Amazon

You’ve done it... you’ve written your first book. It’s only a matter of months, maybe even weeks, until it’s published and ready to be sold. Now you can relax and watch the money pour in. Not so fast. Now you have to let people know the book exists. This is done by way of how you market and promote your book. There ...
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Blog Your Next Book and Four Other Ways to Get the Most out Of Blogging

Most entrepreneurs and experts would like as much visibility for what they do as possible. There are a number of ways to do this with one of the best being blogging. Blogging, by far, allows you the opportunity to position your perspective and point of view. Further, it allows you to build a great online following of people who are interested ...
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Why Publishing a Book Increases Your Credibility

One of the best ways to position your expertise and be viewed as a thought leader is as a published author. Most people view book authors as bona-fide experts regardless of whether or not they are. In years past, the dream of wanna-be authors was to be published by one of the big New York publishing houses. Most authors still dream ...
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Do You Have the Onset of Adult ADHD?

With so many things vying for our time and attention, it’s more important than ever to have strategies in place that allow you to get the most out of the time you put into your business. Lots of people joke about how little time they have in their day and that their attention is spread in many directions. Some go as ...
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Turn Tire Kickers into Raving Fans

You’re finally ready to bite the bullet and invest money into Facebook advertising. After all, you've heard for months now this is a MUST DO. Your goal is to find lots of people who will opt into your subscriber list and then jump at the chance to buy your products and services. You have a budget. You’ve hired someone who claims to ...
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