Using OEM to Market Your Books

Using OEM to Market Your Books

There are countless ways to market a book. One of the most effective is to utilize OEM – other experts’ markets. Getting in front of an already existing market saves you time, effort and money. And who doesn’t want to save on all three? You can be a guest on podcast and radio shows, be a featured expert on an ...
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What Every Author Must Do to Sell Books

What Every Author Must Do to Sell Books

The dream of many authors (and would be authors) is to write a book that will be featured on Oprah’s book club. Dream on because for 99.9% of authors this will forever remain a dream. There are a few reasons for this with the top one being most authors never do anything to gain visibility for their books. Or, they ...
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Why most authors sell few, if any, books

Why most authors sell few, if any, books

In talking with three authors recently, it was apparent all had spent a great deal of time writing their books. Not only time, but money for editing, cover design, layout, etc. “But book sales are so slow!” all commented. “What are you doing to market?” I inquired with each. All proudly responded, “I put it on Amazon.” “What else?” I ...
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Content Marketing Equates to Visibility and Increased List Size

Content Marketing Equates to Visibility and Increased List Size

Most experts who conduct business online and offline know increasing their subscriber list size can equate to increased revenues. Increasing your list with qualified leads takes more than simply adding numbers. It takes a targeted effort including knowing who you want to reach, where they are at, and getting in front of them in a way that establishes your credibility ...
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Simple strategy for generating revenues for soloentrepreneurs

Simple strategy for generating revenues for soloentrepreneurs

Success tip! If business is slow, or you feel like you're just not advancing the way you want, for one week do this... Rather than playing around on social media, watching fun videos, checking out the latest tweets that truthfully have nothing to do with improving the quality of your life, focus on building your business. 1. Make 10 calls ...
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Will Fear Stop You from Writing Your Memoir?

Will Fear Stop You from Writing Your Memoir?

“If you don’t have at least some fear come up, you’re likely not going deep enough.” This was one of the first things I read about writing a memoir well into my first memoir. By the time I read about fear when writing a memoir, I had written over 29,000 on my first draft. Honestly, I was relieved to discover ...
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Increase Your ROI By Clearly Identifying Your Avatar

Increase Your ROI By Clearly Identifying Your Avatar

We’ve all heard, “The more we know who our market is, the better.” How true is this? In a word… extremely. After all, if you don’t know who you’re marketing to, you will likely throw a bunch of stuff on the wall, hoping something sticks. Recently, I hosted a live event in Portland. I was thrilled when we sold out ...
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One of the Best Ways to Create an Incredible Cash Infusion for Your Business

One of the Best Ways to Create an Incredible Cash Infusion for Your Business

“Business is slow!” “The economy is terrible.” “The political structure is creating a fear of spending.” Which one of these “stories” have you told yourself? Have you noticed that some people are doing great while others continue to tell themselves how bad business is? It’s based on the stories. Stories either move us forward or stop us dead in our ...
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How is it that Maya Angelou and SARK wrote so many books?

How is it that Maya Angelou and SARK wrote so many books?

What would Maya Angelou do? What would SARK do? They would write. That's what they do. (Well, that's what Maya DID) SARK still writes. Is it luck that SARK is a best-selling author & artist, with over 17 titles in print and well over 2 million books sold? Is it luck that Maya Angelou wrote several dozen works that equated ...
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A huge mistake authors make when asking for book reviews

A huge mistake authors make when asking for book reviews

Your book has been published and it's up on Amazon. Now your focus is on marketing your book. In reality, you should start marketing your books long before they are published. But... one way to market is with reviews. You've heard that reviews sell books. Book reviews definitely increase sales and add credibility for the author. However, how do you ...
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Blogging and Guest Blogging; Two Excellent Ways to Market Your Book(s)

Blogging and Guest Blogging; Two Excellent Ways to Market Your Book(s)

You Need Readers Authors need readers… at least if they’re going to make money with their writing. It takes consistent effort for your writings to become visible to potential readers. This is not a one time, “get er’ done” situation. It’s day in and day out. When you do something every day, you will see results for a long time ...
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Why wouldn’t you write “The Book?”

Why wouldn’t you write “The Book?”

The Big Dream According to some experts, 85 – 90% of the adult US population dreams of writing a book. Sadly, only a small percentage actually do. The dream to write often starts, and ends, in our formative years. I was in third-grade when the bug to become a writer hit. Mrs. Brown’s instructions were very loose. “Write about anything ...
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Why Your Book Will Likely NEVER Get Written... and how to prevent this

Why Your Book Will Likely NEVER Get Written… and how to prevent this

Why Most Experts Never Write a Book (even though they say they want to) On any given day, I talk to several experts and entrepreneurs who say they really want to write a book. Most have been thinking about doing so for years. Yet, for whatever reason, the book never gets done. If you’re an entrepreneur, a book under your ...
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Before You Write Your First (or Next) Book... Read This

Before You Write Your First (or Next) Book… Read This

Why Am I Not Selling Books? Years ago, I had dinner with a therapist from New York. No, I wasn't seeing him as my therapist. We happened to have a couple of things in common. We belonged to the same mastermind group. We both loved writing, especially books. The therapist was incredibly proud of his first (and only) book. The ...
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17 Popular Done-for-You Coaching Forms for FREE!

17 Popular Done-for-You Coaching Forms for FREE!

Signed and Sealed You’ve done it. You’ve just signed a new client. Now what? Now you need to make sure everything is incredibly clear to the client. The best way to do this is with various forms you create templates for. Maybe you’ve been a coach, consultant, speaker or trainer for quite some time, but you know things are slipping ...
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What Every Author MUST Know About Securing Book Reviews

What Every Author MUST Know About Securing Book Reviews

Book Reviews Sell It's a fact: book reviews sell. Yet, most authors never bother to add this into their marketing mix. Like much of their book promotions strategies, they leave getting reviews to chance. Many authors know if they are serious about positioning their books in the marketplace they need to have them posted on Amazon. That's a given. What's ...
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stand-out

After Reading This You’ll Never View List Building the Same

Standing Out Is Difficult, But Not Impossible I began my journey into online marketing in the late nineties. At that time, it was a lot easier to get through the noise than it is today. Now there are so many distractions, one can get lost in the never-ending shuffle of BSOS – Bright Shiny Object Syndrome. Granted, back in the ...
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drown

7 Steps to Entrepreneurial Success

For Every Problem There IS a Solution Have you ever met someone who claims they want an solution to a problem, but when given the answer, they pooh-pooh it? Then they say, "This stuff doesn't work." It's not that the solution doesn't work, it might be they (deep inside) don't want it to work. Some people are so attached to ...
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dive

Are You 100% Committed As An Entrepreneur?

Success Is Determined By Your Commitment In the 22 plus years I've been in business I've seen a lot of people come and go with their own businesses. The majority won't survive, let alone thrive. Yet, some have weathered every storm because they were willing to do what it takes to stay in business. These are the ones others often ...
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conscious-business

How to Know If You’re Running a Conscious Business

Conscious Businesses are On the Rise Over the last few years, there's been a dramatic rise in "conscious businesses." For someone who runs a conscious business, they know how important it is to be congruent with what they are doing and how they present themselves to the world. For others, new to this style of running a business, it may ...
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