Authors: 3 Ways to Sell More eBooks on Kindle

Selling books takes more than simply adding them to Amazon. Whether it be a physical book or a Kindle book, you have to do more, much more, than simply list them.

Take Kindle. If all you do is list your Kindle book, it is almost guaranteed to get lost in the shuffle. You absolutely must be proactive in your approach to readers knowing your book exists.

Three things you can do to increase your sales are 1) drive traffic, 2) list your book with the KDP Select program and 3) be strategic about keyword selection.

Drive Traffic

Driving traffic is about strategy. To get the most out of your efforts, create a plan and stick with the plan. It's better to have 3 things you do on a consistent basis, than 50 things you never get around to.  Some of the simplest ways to raise awareness and drive traffic are to tweet, create memes you put on Facebook and short YouTube videos to encourage people to visit your book page on Amazon.

If you have a subscriber list, be sure to let subscribers know when your Kindle book is released. You can offer an incentive for people to buy during a specific period of time. You can also give the book away by joining the KDP program.

KDP Select

With the KDP (Kindle Direct Publishing) program, you have 5 days during a 90 day period to give your book away. This is a powerful feature of the program in that, when you plan it right, you can get lots of downloads on your book.

The first thing I hear from authors is, “I don't want to give my book away. I worked hard on it and want to make money.”

The reality is, the more books you give away and the more books that are downloaded, the higher your rankings on Amazon for your keywords and categories.

If you plan it out right, you can have ways to drive traffic from your Kindle book to an opt in page, your website, your blog or even your social media platforms. The image with the free download is something I've added to a couple of my Kindle books. Although not everyone will take advantage of this excellent report, many readers will. Each one of those readers is a potential buyer for other products and services I offer.

Nowadays, it takes more than someone accessing your book to make money. It's about an integrated approach to bring them into your community. Once people are in your community, you can make offers for other products and services.


To make your book easier to find on Amazon, you need keywords that accurately portray your book's content and reflect the words customers will use when they search. Relevant keywords can boost your placement in search results on Amazon.

Selecting the right keywords can be the difference between no sales and daily sales.

For many writers, finding that best keywords is a major challenge. Not long ago, I discovered a tool that makes the process incredibly easy. It's called KDSPY and helps you find the sweet spot for the right keywords on Kindle.

KindleSpy (KDSPY) is a super easy to use tool that helps you to know which categories and keywords will get you the greatest results for your efforts. With a single click, you can reverse engineer the process of the best-selling categories.

Best part of all, KDSPY  integrates directly into your browser. That means you can do your research right on Amazon.

To see how it works, click here.

The bottom line is this; you have to think like a marketer if you want to sell books. The days of sitting by, hoping for results are long gone. Be a proactive author in order to enjoy the fruits of your writing labor.

5 Proven Ways to Get Book Reviews

Getting a book published is a lot easier, and simpler, than in years past. From idea to publication it can be a matter of weeks, even days and in some cases… hours.

As in the past, publishing is the easy part. Sure, in the eyes of the author, that may seem farfetched. Yet, ask any author who has made money from their books and they will likely say the marketing takes more effort.

You see, once the book is written, it’s done. With marketing, it’s an ongoing process. One that must be attended to on a daily basis, if you want to get the best results possible.

The main thing you have to do is generate interest in your book. There are countless ways to generate interest including media releases, email broadcast messages, blog posts and paid advertising. One of the best, and often overlooked by an author, is reader reviews.

Reviews give readers a sense of what the book is about thus increasing sales. Reviews are also excellent social proof that the book is worth reading. Granted, some authors get bogus reviews, but ethical authors do what they can to get “real” reviews.


To give your reviews a lot of weight, avoid paying for them. Actually, your book can be banned from some sites if it is found the reviews have been paid for.

Additionally, avoid the, “I’ll review your book if you review my book” temptation. This is a hard road to travel and Amazon frowns upon this practice.

The surest way to get great reviews is write a quality book.

Although you definitely should not pay for reviews, you can be proactive in your approach. The following will get you moving in the right direction.

  1. Your immediate circle of influence including family, friends and business colleagues who would be willing to review your book.
  2. Influencers in your industry whose review would make a difference to a potential buyer.
  3. Connections, friends and followers on your social networks.
  4. Other reviewers. Check out reviews of other books in your genre and contact the reviewers to see if they would be interested in reviewing your book.
  5. Members of book clubs. There are lots of book clubs with members eager to review books.

The key is to be proactive about asking people. Once you have a few reviews, other readers will likely leave reviews. One way to encourage readers to review you Kindle book is to add a page at the end of the book requesting their feedback.

valueSomething like, “I appreciate reader feedback and would appreciate a review left on Amazon.” You can add a live link to make the process of them going back to the book page as simple as possible.

It's not unheard of for a reader to really enjoy the book and fail to leave a review. Yet, when asked, they are more than happy to do so.

It's really about you, the author, being proactive in your approach to promoting your book. And again, reviews are one of the best ways to do so.

Have you been thinking about getting a Kindle book done, but have not yet gotten around to it? Feeling like you don't know where to start?7-26-2016 7-17-21 PM

Join me and my buddy, Jim Edwards on August 18th for a FREE webinar – Create Your Own Unique Kindle Books in 3 Hours Flat. Register at




Using Your Kindle Book To Gain Market Reach

Looking for a new way to get in front of potential book buyers? Try your hand at publishing a Kindle book. It's one of the easiest ways to get your material published…fast!

I couldn't believe how simple the process was from the very first attempt.

What's great is you don't need an ISBN to publish your Kindle version book. You can publish just about anything including:

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